La Parisienne

Summary:

Quarterly Woman supplement to Le Parisien

Details:

In 4 issues, 'Aujourd’hui les femmes – La Parisienne’ stands out as a REAL WOMEN MAGAZINE.
With its big themes and its columns centred on the concerns of its readers, active and urban.
Its quarterly periodicity offers you the opportunity to get the women at the best moment of every season.
Aujourd’hui les femmes – La Parisienne allies the power of the daily paper with a 100% feminine editorial line.
The Readership of Aujourd’hui les Femmes – La Parisienne is composed of women aged less than 35 by 27%, less than 50 by 53%. It’s also composed by 40% of urban actives and by 20% of urban actives CSP+.

The life of the women is pulsating - hardly the time to breath. Aujourd'hui les Femmes - La Parisienne gives meeting to her readers, every quarter, to help them to meet their challenges of urban active women: Manage easily their family, professional, loving lives...
4 issues during the year: 8 March 07, International woman’s day; 26 May 07, Special summer; 29 September 07: Special beginning of term; 8 December 07: Special gifts.
4 issues to allow the readers to please, to fill up energy and new ideas... La Parisienne in 2007 will more be in collusion, more feminine, more poly-sensory ... even closer to its readers.
8 columns which evolve with the seasons, in sync with the wants of women:
People, Fashion, Beauty/Well-being, Health/Food, Favourites